(South India MICE Association)

SIMA (South India MICE Association) was founded by a group of like minded individuals who are eminent professionals in the trade of hospitality, events, travel, conferencing, exhibitions and logistics.

MICE requires a proper thrust in South India and needs to be represented by facilitating services in organizing meetings, conferences, incentives and exhibitions.

We also represent the trade to the government and promote the region as a favorable MICE destination.

Vision of SIMA

To be South India's leading association to effectively promote and manage Meetings, Incentives, Conferences & Exhibitions (MICE) with integrity, ethics and transparency as a non-profit venture to promote the region.

Mission of SIMA

SIMA endures to facilitate all stakeholders in setting the benchmark through effective planning, resource management and execution of every event.

Our endeavor is to amplify the MICE experience through inclusive learning, meaningful networking and informative workshops.

We work closely with various governments and associations to help transform the South Indian MICE industry.


Our expertise, delivery on time, dedicated work ethics and rich experience, positions SIMA among the best in the industry.
We assist you in

  • Budgeting and contracting
  • Designing themes and collateral
  • Selecting venues and hotels
  • Managing accommodation, logistics
  • Government permissions to onsite management anywhere in South India.

    The team at SIMA is experienced in conducting different kinds of conferences and meetings – from single session meetings to multi-lingual and parallel sessions, international conventions, Heads of State and Ministerial Conferences, Medical Meetings, workshops and Business Summits.

    Our collectively varied experience translates into a unique benefit for the client:

    We look after all the details that put together a completely successful conference, saving precious time & resources of our clients.

    Our team with highly experienced professionals deliver a great quality exhibitions experience. SIMA’s experienced team assures best interaction with clients, exhibitors and all participants. This also helps in achieving seamless integration and co-ordination with strict adherence to timelines.
    We have the experience of organizing large conferences in many parts of the world and can advice on creative meeting locations, meeting concepts and additional leisure time activities. We begin with a deep understanding of your strategic business goals, and we transform that understanding into creativity and memorable experiences.

    We are passionate about what we do!!
    Virtual events are hosted over the web and can be conducted in various forms. You can choose to host a webcast or a webinar, share video and multimedia or just host a managed, operator-led virtual meeting in a secure and saleable environment to produce highprofile, engaging content for thousands of attendees worldwide.
    SIMA helps you in hosting your complete conference virtually by bringing in multiple presenters from across the globe to share their presentation with your audience, host panel sessions and live interactive chats with your speakers. Let attendees choose their session tracks with multiple breakout sessions and give your sponsors the limelight to thank them for their support.
    Your attendees will also be able to ask questions of the presenters, and engage with each other in room specific live chats. All the sessions are recorded and can be played back after your live events ends. You can even continue to sell registration for the on-demand conference and continue to capture revenue.